AI Insights · Timothy · July 2023
Top 5 Music and Podcasts Apps in Kenya Q2 2023
Analyzing the performance of the top 5 music and podcasts applications in Kenya during the second quarter of 2023 reveals interesting trends in downloads, revenue, and active users.
Analyzing the performance of the top 5 music and podcasts applications in Kenya during the second quarter of 2023 reveals interesting trends in downloads, revenue, and active users.
Spotify - Music and Podcasts from Spotify showed a steady increase in weekly revenue, peaking at approximately $407 in the final week of June. Weekly downloads fluctuated, with a notable spike to 18.5K in the last week of June. Active users also saw a gradual rise throughout the quarter, reaching around 358K by the end of June.
Deezer: Music Player, Podcast experienced variable weekly revenue, peaking at $392 in early April and ending at $378 in the last week of June. Downloads showed a significant increase in the final week of June, reaching 577. Active users remained relatively steady, hovering around 7K throughout the quarter.
TuneIn Radio: Music & Sports had fluctuating weekly revenue, with a peak of $285 in late April and ending at $239 in the final week of June. Downloads remained modest but saw an increase to 603 in the last week of June. Active users showed a slight upward trend, ending the quarter at about 1.6K.
Boomplay: Music & Live Stream from Transsnet Music Limited demonstrated consistent weekly downloads, peaking at 31K in mid-April and ending at 19K in late June. Active users saw a peak of 789K in mid-April, with a slight decline to around 688K by the end of June. Revenue remained relatively stable, with minor fluctuations, ending at $139 in the last week of June.
Audiomack - Play Music Offline from Audiomack, Inc. showed consistent weekly downloads, peaking at 16.1K in mid-April and ending at 13.4K in the last week of June. Active users saw a steady increase, reaching approximately 282K by mid-June. Revenue showed a gradual increase, ending at $127 in the last week of June.
For more detailed insights and analytics, visit Sensor Tower.